Eyes wide shut.

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eBooks
Authored By
O'Leary, Noreen
Authored On
Interests
Cardiology
Radiology
Speciality
Cardiology
Radiology
Book Detail
volume
41
ISSN
01992864
Publication Date
Actions
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Event Data
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ISSN
9781942909521
IS_Ebsco
true
Additional Info
["O'Leary, Noreen","INTERNET advertising, MAGAZINE advertising, INTERNET industry","English","2000-03-06","Adweek Eastern Edition","41"]
Description
Focuses on the potential impact of Internet advertising on magazine advertising. Increased ad spending by Internet companies in traditional media; Internet advertisers as the driving for magazines in 2000; Projected increase in overall ad spending in magazines.
Published Date